Greta Veeckmans, Nina Belly Maternity

1.When did you start your brand?

I have been working for years in the maternity fashion industry. I started a maternity clothing shop in 1994 of which I have been the owner until 2008. After that, I worked for several years as a representative for different maternity and nursing clothing brands. But my ultimate dream was to start my own collection. This year my dream came true when the first summer collection of Ninabelly was available in stores.

2. Who inspires you? 

My customers are my main source of inspiration. With their experience they know the exact wishes and clothing taste of pregnant women. A satisfied customer is the best business strategy of all.

3.What’s your top business tip?

You will get there, but only if you keep going.

4. Where’s your favourite place?

De Haan, a beautiful seaside village at the Belgium coast, is my favourite place to relax and clear my mind after a busy period.

5.What would be your ideal weekend?

I would love to spend a weekend in New York.